New website design and digital colour guides for this global whisky brand.
Art Direction / Digital / Website
Highland Park is one of only a handful of distilleries that still retains a traditional malting floor, turning each batch of malt by hand, in what is a physically demanding process.
To malt their barley, they steep it in the mineral rich water from the Crantit spring, before transferring it to the malting floor to slowly germinate. When it is ready, the barley is then placed in their kilns where the aromatic peating process begins.
“Many thanks for the terrific work to date and your patience and good nature in the face of our full on approach.”
Highland Park Brand Director
We came up with their new digital brand colour style guide, accurately pinpointing colours to tie in nicely with their new photography.
The brand’s Orkney Islands home has history rooted back to 800AD when the Islands were owned and ruled by the Viking kingdoms of Denmark and Norway. Although Orkney became part of Scotland in 1468, Orcadians still feel a connection with their Viking heritage as one in three of them has Scandinavian DNA.