Highland Park Whisky
New website design, digital colour guides for this global whisky brand and merchandise designs for their new t-shirt range.
Highland Park is one of only a handful of distilleries that still retains a traditional malting floor, turning each batch of malt by hand, in what is a physically demanding process.
To malt their barley, they steep it in the mineral rich water from the Crantit spring, before transferring it to the malting floor to slowly germinate. When it is ready, the barley is then placed in their kilns where the aromatic peating process begins.
The brand’s Orkney Islands home has history rooted back to 800AD when the Islands were owned and ruled by the Viking kingdoms of Denmark and Norway. Although Orkney became part of Scotland in 1468, Orcadians still feel a connection with their Viking heritage as one in three of them has Scandinavian DNA.
On International Viking Day – the day Highland Park’s Viking ancestors would shed their winter clothes and prepare their longships for the year ahead – by embarking on their very own adventure in the heart of Kirkwall.
Highland Park opened the doors and welcomed the world into their first ever store. As well as a retail space offering merchandise and whiskies and a tasting room, the new visitor experience store includes a gallery featuring works from local creatives. Over the summer we designed over 140 t-shirt concepts for Highland Park which was then hand screen-printed locally (16,000+).
